Business News: Travel Ball Lady Dukes organization signs potential 7-figure, 5-year deal with Texas-based Teamwatch

James Lamar, head of travel bullet organization Lady Dukes, signed a major NIL deal with Teamwatch as the tech company’s CEO Eric Clemons watched on Thursday night

Uniting technology with the growing world of softball.

This is the grand plan of James Lamarthe founder and CEO of the Lady Dukes softball club, and Rob Rogersthe organization’s vice president of corporate partnerships, as the two fastball personalities signed a deal Thursday night with Eric Clemonsfounder and CEO of team watcha technology company headquartered in Austin, Texas

Teamwatch, as it describes itself on its websiteis a solution for “the way people manage sports and group activities. Coaches, administrators, players, and parents nationwide rely on Teamwork’s powerful yet easy-to-use solutions for communication, planning and sharing games in real time.

Lamar, who oversees the aggressively expanding Lady Dukes program which now has teams in 21 states, shared his thoughts with Extra Softball shortly after signing the five-year deal.

“I am extremely excited about this new venture for our organization! ” he started. “It will extend beyond the game of softball. We have a marketing team ready to go and we believe this seven figure opportunity is going to be a game changer for us going forward. In 12 months, we won’t look alike anymore, that will change everything and I can’t wait to get to work!

The head of the organization also sees the partnership with Teamwatch as a way to tie together all components of his softball organization.

“Our new Teamwatch product is a cross-functional technology platform that provides a complete internal infrastructure – from organizational operational management, live broadcasts, in-game scoring and a soon-to-be-released recruiting platform – that will marry many of our other technology platforms in a single chassis,” explained the 18U head coach.

Joining James Lamar (far right) to watch the Lady Dukes/Teamwatch deal close were (lr) Rob Rogers, Kristen Cuyos, Eric Clemons, Jess Hurtado and Torie Lewis.

Available on iOS and Android, Teamwatch covers over 24,000 matches per month on its platform and the app’s live streaming and team management technology is available for over 12 different youth sports, including including in-depth stats and scoring capability for baseball and softball.

Importantly, the framework of the agreement will provide NIL funds to Lady Duke athletes as they enter the next chapter of their careers.

“Teamwatch is committed to investing in college athletes,” Lamar said. “Providing resources that lead to opportunity and continued success for our female athletes is essential in the current climate of women’s sports and in general today. In our sport alone, we have experienced phenomenal growth over the years. , and we want to do everything we can to ensure that growth remains a priority and is consistent.

The tech company’s CEO echoed his new partner’s excitement about finalizing the deal and starting the relationship.

“We are thrilled to partner with James Lamar and his powerful Lady Dukes Softball organization,” said Clemons.

“James brings a truly dedicated approach to the development of his athletes, and we hope our partnership can help connect more coaches and athletes to our new platform across the country, creating a competitive advantage for our Lady Duke athletes. and their families.”

“This is an incredible opportunity and we are thrilled to partner with such a forward-thinking organization.”

Brentt Eads, Extra Softball

Aubrey L. Morgan